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2014 Potato Industry Leadership Institute-Mattive to serve as the 2015 Grower-Leader
During this years Potato Industry Leadership Institute, held February 20-27 in Washington D.C., twenty-four potato growers and industry representatives formed the 2014 class for the leadership institute. The institute is an annual program put on by the National Potato Council and the United States Potato Board that creates a common goal of indentifying and cultivating the next generation of leaders within the potato industry. Participants travel to potato growing regions all over the U.S. and attend eight days of industry training and professional development.
During the first part of the program, NPC Executive Vice President and CEO John Keeling provided participants with an overview of pressing public policy issues within the potato industry. USPB Chief Marketing Officer John Toaspern gave a market and consumer update and discussed opportunities pertaining to international exporting in which the industry is currently working to open.
For the second half of the PILI, the class traveled to Washington D.C. for sessions on lobbying, media training, and business etiquette as well as joined in discussions on public policy taking place at the NPC's Potato D.C. Fly-In. During the NPC Fly-In, the attendees learned about the legislative and regulatory priorities of the U.S. potato industry.
To conclude the event, the 2014 class elected Reid Mattive of Worley Family Farms of Monte Vista, Colorado to serve as next year's (2015) Grower-Leader. The San Luis Valley had two other attendees who accompanied Reid at the Leadership Institute, Erin Cooper and Cory Myers.
Potato Growers...Helping one of their own
The SUPPORT RAFFLE that was held at the 2014 Southern Rocky Mountain Ag Conference to help support CPAC Board member Ron Crowther and his family during their challenges with Lynette’s medical issues was a great success! The quilt that was made and donated by Debbie Ehrlich and Deanna Brown, was won by Tammy David. The $1,000.00 cash was won by Joann Self an employee of SLV Rural Electric, who bought tickets in all of their staff names. Joann then gave her winnings back to the Crowther family. Thanks Joann for your kind support and thanks to all who gave so generously to this family that gives so much to CPAC and our Industry. In total your potato industry donated over $2500.00 to the family.
Another Successful trade Mission
On September 25th and 26th, the San Luis Valley had the priviledge of participating in another successful Trade Mission. Central American buyers from Guatemala, Costa Rica and Mexico, both male and female, came to visit the San Luis Valley and take a deeper look into our potato industry. With their trip falling right in the middle of potato harvest, they got a first hand look at how things work long before potatoes hit the shelves at the grocery store. Jim Ehrlich with Colorado Potato Administrative Committee as well as some local warehouses/packing sheds represented the potato growers and the industry of the San Luis Valley area by providing an entire day of tours for these potential potato buyers.
The Agriculture Education Program's mission is to reconnect youth to agriculture through education and help them to see and understand that agriculture is sustainable, conservation minded and builds important interrelationships with the ecosystem and our culture. The vision of AEP is to promote agriculture through problem solving, critical thinking and hands-on experiences to the learner. CLICK HERE TO REQUEST THE K-12 EDUCATION CIRRICULUM.
Meet Emily Perez from Pueblo Centennial High School our "Choose the Health Food Every "Body" Likes Colorado Potatoes" Contest Winner! Emily wrote this essay of why she loves Colorado Potatoes and why they should be a part of your healthy diet!
Antique Potato Equipment
Here is a picture of the antique potato equipment we have displayed in the yard at the CPAC office. A special thanks to Clyde Jones who generously donated the potato shaker to our growing display. We now have a planter,harvester, sorter, and shaker.
We are grateful to Jim Clare and the San Luis Valley Antique Iron club for their contributions to the impressive collection. It is nice to remember the old days but it sure helps you appreciate the modern equipment we have today.
Beautiful Outside…Beautiful Inside
When we asked consumers what images comes to mind when they think of Colorado, they answered …fresh…healthy…natural…beautiful…
The Majestic snow-covered peaks of the Colorado Rocky Mountains jut up 14,000 feet to surround the fertile plateau of the San Luis Valley. Here, at 7600 feet, in the highest and largest commercial agricultural valley in the world, the potato flourishes.
This ideal combination of location, climate, soil and practices produces potatoes that not only look good, but are good for you. From our long-popular Russets to fast-growing specialties, potatoes grown in Colorado are known for their superior color,shape and, in some varieties, nutritional properties. The cool weather also contributes to the smoothness of the skin, while the Valley’s isolation helps eliminate pest and disease. That’s not even mentioning the flavor that makes them a favorite in both homes and restaurants. No other potato producing region can boast of this fortune of goods and geography!
Farmers began growing potatoes in Colorado's San Luis Valley about 1875, making it one of the oldest potato growing areas in the country. The Colorado Potato Administrative Committee, representing the area Colorado Potato Growers and Colorado Potato Shippers, recently adopted a new theme line to reflect: its reputation QUALITY AT ITS PEAK.